Posts Tagged ‘business lists’
How does your company’s brand fair in your industry? #brand #business
As you develop your online business, have you been developing your brand? Consider some of the things mentioned below to help determine how you can bring value to your brand name. What are you thoughts and how are you building your brand?
What’s the Value in a Brand Name?
Companies invest a lot of resources, including time, talent and capital, in an effort to procure a positive status in the minds of potential customers. But how much value do companies really derive from cultivating brand names?
According to Aswath Damodaran, Professor of Finance at New York University’s Stern School of Business, a brand’s value is simply about the extent to which it can sell its goods and services at a premium price.
Damodaran presented on valuating brands at Friday’s L2 Innovation Forum. He noted that many marketers mistakenly attribute product quality, styling, service and reliability to a brand name’s value, when all brand value ultimately comes down to is pricing power.
“If you as a company tell me that you have a brand name, I’m going to ask you a question: ‘Do you have the power to charge a higher price for the same product?’” Damodaran said, “If your answer is no, I don’t think you have a brand. You may think you do, but I don’t think your brand has any value.”
Great tips to help you work from anywhere in your business
What would you do if you could receive tips that would help you work from anywhere. Check out this article and find 37 productivity tips that are very helpful. What are you thoughts?
37 Productivity Tips for Working From Anywhere
The days of shackling your business to a brick and mortar office are over. Even people who work primarily in traditional offices occasionally find themselves working on the road or from their kitchen tables. This flexibility is great in a lot of ways, but each new work setting also brings with it a new set of productivity challenges.
We asked people who work from home, from coworking spaces, in coffee shops, on the road and in offices to share their secrets for a productive day no matter where they’re working. The following are the highlights of their collective advice.
Hunting for social media resources to help you online? Check out this list
What’s your take about finding helpful social media resources. Are there too many? Is it hard to find what you really need all in one place? Please feel free to share your thougths.
25 Essential Social Media Resources You May Have Missed
Normally, we assume you’ve missed a few posts here and there because you’ve been outside enjoying the last days of summer. But given the impending Hurricane and crippling heatwave, we sincerely hope you’ve been inside this past week. So what’s your excuse?
If you still have catching up to do, we’re back with another list of resources from the past week or so.
Our Social Media section can help you gear up for Fantasy Football season, Watch the US Open, or break down the news with some insightful infographics. Tech and Mobile offers a guide on making your own ringtones, using Gmail’s (
) priority inbox, and a slew of iPhone (
) tips and tricks. Business comes packed with SEO tips, response plans to social media attacks, and advice on incorporating your startup.
Looking for even more social media resources? This guide appears every weekend, and you can check out all the lists-gone-by here any time.

Companies invest a lot of resources, including time, talent and capital, in an effort to procure a positive status in the minds of potential customers. But how much value do companies really derive from cultivating brand names?
The days of shackling your business to a brick and mortar office are over. Even people who work primarily in traditional offices occasionally find themselves working on the road or from their kitchen tables. This flexibility is great in a lot of ways, but each new work setting also brings with it a new set of productivity challenges.
Normally, we assume you’ve missed a few posts here and there because you’ve been outside enjoying the last days of summer. But given the impending Hurricane and crippling heatwave, we sincerely hope you’ve been inside this past week. So what’s your excuse?
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