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Archive for the ‘Passionate Business’ Category
Who’s the better decision-maker? Men or Women.
Author: Kim Beasley
I couldn’t resist sharing this article because there are essential points that are brought up. What do you think about this article? Does it really make sense and do you agree or disagree?
Are Women Better Decision-Makers Than Men?
Q: Why does it take 1 million sperm to fertilize ONE egg?
A: None of the sperm will stop to ask for directions.
We’re all familiar with the popular stereotype that men prefer trial and error to actually asking someone for directions. Well, a recent study found that women are more likely to ask people – friends, family, the guy at the store – for advice on retail purchase decisions, while men are more likely to go it alone or utilize impersonal information they found online or at the store.
Now, I’m as likely as the next guy to call gender stereotypes BS. But I have to admit, in terms of decision-making, this does resonate with my own experience with executives who, all-too-often, make high-risk decisions on limited information. And wouldn’t you know it, the vast majority just happen to be men. Hmm.
Blogging in Psychology Today, Mark Goulston – bestselling author, psychiatrist, executive coach, and FBI hostage-negotiator – offers one possible explanation for why he is personally reluctant to ask for directions:
Posted in Passionate Business | 
Tags: corner office, directions, gender and diversity, psychology today, steve tobak | 
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Are educators in the know about social media and teaching? #socialmedia
Author: Kim Beasley
In this article, it talks about social media and how some teachers are not incorporating it into their teaching environment. Do you think it is a mistake? Or do you feel that teachers should embrace social media? What are you thoughts?
Teachers who shun social media left in the dark: expert
Teachers who shun social media and aren’t on Facebook are at risk of becoming irrelevant to the digital generation, a technology guru told a B.C. College of Teachers conference Thursday.
“Social media are changing our world profoundly,” Steve Dotto of Dotto Tech said at the opening of the two-day conference in Vancouver. “Understanding this world is our responsibility and we have to provide some form of leadership.
“All of our reasons for not being online are not good reasons.”
It was a provocative message for an audience of teachers, trustees, and professional regulators — a majority of whom admitted at the start that they do not have a Facebook account.
Kit Krieger, a longtime West Vancouver teacher who is now the B.C. College of Teachers registrar, disputed Dotto’s suggestion that teachers need to be involved in social media to show leadership and maintain the respect of their students, although he agreed they must understand the technology.
10 Tips to help start your Social Media Marketing #SocialMedia
Author: Kim Beasley
Do you need help learning about social media marketing strategies? Then you will find this article very helpful as you develop your strategy. What are you thoughts and have you applied any of these to your social media efforts? Please comment and share.
Posted in Passionate Business |
Tags: action, business, getting started, marketing, social media marketing |
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How to determine a Social Media Expert’s influence #GetRealOnline #SocialMedia
Author: Kim Beasley
When it comes to social media experts, there are many who have dubbed themselves with this title. To help you determine the “influence” of said “social media experts”, I would like to share an article with you that will help you evaluate their influence. It’s important that when working with a social media expert that they meet the majority of the minimum criteria included in this article. What are your thoughts? How do you measure up if you are a social media expert? Even if you aren’t a social media expert, you should apply this evaluation to see what your “social media influence” looks like. Would love your input!
9 Point Social Media Expert Evaluation
I’ve seen many guides to choosing the right social media consultant. Many of them fall short because they don’t give you simple empirical guidelines to follow. I think that’s a mistake and I’ve decided to rectify that oversight.
One of the main points I feel is most important is that the social media “Expert” must be deeply involved in social media. The experience you gain in personally building a large social network is essential to understanding social media. The criteria here is how do you find an “Expert” so the bar is set high. One of the commonly quoted rules is that it takes 10,000 hours to become an expert- that’s 2 months short of 5 years. Which means there are very few true social media experts around.
An Expert is defined as: having, involving, or displaying special skill or knowledge derived from training or experience.
Social Media Expert Minimum Criteria:
- Google- Your expert should have a dominant presence on Google. When you search on their name or their social handle (mine is ckieff) you should see an abundance of social media listings with the major sites at the top. If your social media expert’s Google listing starts showing their high school football exploits half way down the second page they aren’t much of an expert.
Read more at socialmediatoday.com
- Twitter Followers 2010+ the consultant must have a network over 2000 Twitter Followers. 2000 is the Twitter imposed limit where the user must have a following of 90%. To get more than 2000 followers you must have more than 1800 followers of your own (90%). In other words, any idiot (or spammer) can follow 2000 people, but you have to work hard to get to 2010. Any “Social Media Expert” who has less than 2000 followers hasn’t put the time in, and doesn’t have the experience to be called an expert.
Posted in Passionate Business |
Tags: experience, expert, google, media, twitter followers |
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The Law, Social Media, & You.
Author: Kim Beasley
How does the law, social media and you work together? One person found out that just by tweeting a threat that he could be brought up on charges. How are you handling your social media communications? Are you using social media as a way to vent your frustrations? Be careful because you never know who’s “reading”. What are you thoughts?
Social-media and the law
An English man has unintentionally gotten himself in trouble with the law through the use of social-media. In January of this year, Paul J. Chambers found himself frustrated by a snowstorm that grounded his flight to Northern Ireland to meet a woman he’d met online.
In his frustrated state, Chambers tweeted, “You’ve got a week to get your [expletive] together, otherwise I’m blowing the airport sky high!!” to his 690 followers.
It was by mere coincidence that the tweet was even found.. An airport manager looking for Robin Hood Airport-related items saw the post a few days later and reported it.Read more at thenewsaboutthenews.blogspot.com
Posted in Passionate Business |
Tags: an english, northern ireland, paul j, robin hood airport, Social Media |
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